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a CEO is in charge of change

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we have to understand the deep nature of change in order to be a good manager of change

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Parmenides was convinced that change is not possible

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Heraclitus believed in ever-present change

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Machiavelli

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The Prince, a book about change and resistance of change

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to change is a challenge

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there are two types of change

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1. the change of reality

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like a tree that is growing, each week it is different

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they way your company continually changes over time

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2. the change of perception

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the way you look at your company

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this is a difference kind of change

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discontinuous change

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changing your perception happens instantly

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a CEO in charge of change has to cope with the two types of change and the rules for each type of change are completely different

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not only your perception, but your client's perception

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to change is to change twice

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example #1: someone is always late

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1. change in reality

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GPS in the car

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meetings scheduled later

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its not enough

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2. change in perception

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has to change perception of punctuality

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"I want to be on time, I have time for a coffee and am better prepared"

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example #2: journalism

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1. change in reality

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people used to receive a newspaper and read it

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now they find stories from many newspapers via Google

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2. change in perception

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we have to realize that as we read, we also give information to Google

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example #3: mergers

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when two banks merge

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changing reality: you have to build a reality of one single accounting system, one single computer system

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changing minds: people need to change how they go about their work, this is often the forgotten half of change

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there has to be a new mental model in people's minds

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for a CEO it is hard to master, but it is necessary

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CEO needs a simplified vision

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a new vision involves not just a change of degree but a paradigm shift, a different way of perceiving